Product Visualization

Product visualization involves the viewing, interaction with, and manipulation of, 3D models of products or constructions, often ones converted from technical drawing (CAD). The range of product visualizations are diverse, but typically they include precision modeling, color scheme and material selection, cinematic animation and photorealistic lighting and texturing.

Product visualization is often used in prototyping or to market a product more effectively and efficiently through visual communication and illustration. Therefore, high detail and quality are essential, as is the craftsmanship of the environment in which the product is placed and the animations that demonstrate assembly and/or functionality; thus, when creating them, we also provide product visualizations for our customers.

Visualizations are typically used as:

  • Kinect installations
  • Virtual reality / 3D cave experiences
  • WebGL / Web players
  • Touchscreens
  • Smartphones / Tablets
  • Huge wall screens

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